We build and run AI-first apps and platforms.
simplyIQ is a software product studio that designs, ships, and operates the u-suite: its own AI-first brands, from consumer apps to B2B platforms. We own the whole stack: product, engineering, and growth.
The brands
Six AI-first products under one roof, each built and operated in-house.
Snap, describe, or scan a menu to count calories instantly, then reshape any recipe to your diet, keto, GLP-1, or skinny, with a meal planner and smart shopping list.
Lose weight the AI way. Snap a photo of your meal and it is logged, calories and all, in seconds. No searching, no barcodes. Snap. Log. Watch the pounds come off.
Divorce strategy that thinks like a lawyer and works like software: an AI strategist tuned to your jurisdiction, for self-represented litigants and law firms.
Turn a marketing brief into Meta ad campaigns, capture the qualified leads they generate, and route them to the agents who close them.
An AI-first point of sale wired into your books, Oracle NetSuite or QuickBooks Online, so every sale carries the customer's full financial history, from a single counter to the enterprise floor.
Turn a customer's photos and a few answers into a measured, priced quote from the contractor's own rate card. Site visits only when the job genuinely needs one.
What the studio does
AI-first, end to end, under one team, so the brands stay coherent.
Product & brand
Identity, UX, and interface for every surface a brand touches.
iOS & Android
Native mobile apps, shipped and maintained in-house.
Web & platform
Consumer web and the B2B platforms behind it.
Lifecycle & monetization
Acquisition, retention, and subscriptions across audiences.
AI & models
AI woven through the product: models, pipelines, and the data behind them.
Own & operate
We hold the brands long term, not client work for hire.